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Label me this


To market and back.

Jenn Scott December 19th, 2012

Not so many moons ago, shopping in the metro wasn’t known as a mecca for high-end labels.

That wasn’t for lack of effort or interest on the part of small business owners, but rather because upscale shopping excursions generally were reserved for Dallas or beyond.

Nowadays, small shops and boutiques still deliver great products they bring from Dallas, Las Vegas and New York City markets, but the demand here is greater.

Shopping local stimulates the economy, sure, but it also provides some wiggle room for proprietors to bring back the coolest, most fashion-forward looks every season, making Oklahoma City a contender as a city known for fashion.

Ruth Meyers (6471 Avondale Drive; 842-1478), an OKC style icon for decades, is a high-end boutique for the classy go-getter. The selection exceeds that of just clothing and extends to the realms of statement jewelry, handbags and a few items for home decor. You’ll recognize designers like Stefano Patriarichi and designs by Theia for Nicole Miller.

While you’re in Nichols Hills, stop by one of its newest retail spaces: Rakota Remington (6900 N. Western; 608-1990).

You may have heard mention of the swanky showroom, as Rakota hosted a fashion show recently for R&B artist Keri Hilson’s birthday bash in Bricktown.

If you missed the catwalk, stop into the store and create your own, personal runway show with collections handpicked from New York.

Proprietor Black Schrick met with Whitney Port, TV personality from The Hills, when he was there styles-couting, and brought back her new line of clothing, Whitney Eve.

Once the wardrobe is squared away, the next logical step is shoes.

While you can pick some up at Ruth Meyers or Rakota Remington, sometimes it’s nice to shop for one thing at a time.

Heirloom Shoe (4415 N. Western; 605-0356) gives you that option. From flats to heeled boots, each style is picked with local clientele in mind. Only the highest-quality brands are chosen, like Something Bleu, Chie Mihara, Swedish Hasbeens and Loeffer Randall. For the holidays, Heirloom is open 1-5 p.m. Sundays.

This year, splurge on yourself while supporting your local style savants. The more localized you keep your shopping, the more your buyers are free to purchase and offer a wealth of goodies.

It’s nice having personal scouts to keep you ahead of the trends. Plus, having the addition of a label to your wardrobe is a great investment and an excellent start to establishing your style profile. Let’s shop, OKC!

 
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