Hip Hop/Rap
Matt Carney
Judging by the ads Warner Bros. Records is running on Pitchfork, the
lack of coverage in more conventional rap and hip-hop media outlets, and
hired-gun producer Dan Carey’s résumé (Hot Chip, M.I.A., La Roux), the
juggernaut label is marketing Theophilus London’s debut LP, “Timez Are
Weird These Days,” toward hipsters instead of a more conventional
hip-hop audience.